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Asset protection

Your capital is invested in a tangible asset of stable value, protected from access by third parties. You are 100% owner.

Increase in value

An investment in art photography shows an average increase in value of over 10 % p.a.

Tax-free purchasing

Due to the storage in a state-secured duty-free warehouse, the purchase is 100% VAT-exempt.

Tax-free profits

The gains on your portfolio are tax-free after one year. You can also bequeath your portfolio tax-free.

Over the decades, art has established itself as a solid and increasingly popular investment option. In times of uncertainty on traditional capital markets, art is increasingly coming to the fore as part of a diversified asset strategy. Their ability to develop independently of the usual forms of investment such as shares, bonds or real estate makes them a valuable addition to balanced investment portfolios.

With an annual market volume that exceeds the 50 billion euro mark, the growing interest in the art world is clear to see. This is also confirmed by the growing number of visitors to major events such as Art Basel and Paris Photo as well as other international art events. Major financial players, including UBS, Banque Pictet/Carlyle and Morgan Stanley/Blue Rider Group, have been investing in this financial sector for decades.

Historically, works of art have proven to be extremely stable in value, even through times of crisis and war. Their performance shows hardly any correlation to the traditional financial markets, which makes them an attractive alternative. Another advantage of acquiring art is the comparatively low maintenance costs, which further underlines the overall attractiveness of art as a form of investment.

The post-war and contemporary art segment in particular has experienced a strong positive development. This art sector was characterized by its stability and remained largely unaffected by the usual fluctuations on the financial markets. Experts agree that the art market operates largely independently of developments on the financial markets. In addition, the acquisition of works of art serves as a key element in the diversification of assets and also brings with it a high degree of emotional enrichment.

The acquisition of art photography offers advantages from several perspectives. As a relatively young art form, photography is extensively documented – both in terms of the number of works created and their origins.

In contrast to individual pieces, which are common in painting or sculpture, art photographs are often produced in limited editions. An edition implies the reproduction of a motif in identical size and quality, which enables a reliable price determination. The market concentrates on smaller editions by internationally traded artists. Another feature of photographic artworks is their good price-performance ratio: they offer high artistic quality and international relevance at comparatively affordable prices.


ø Increase in value in the “Post War & Contemporary Art” segment


ø Increase in value of the DAX

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